Hi, I'm Licheng


A mixed-methods product and user experience researcher.


In short, I solve product problems 🚀


🔬 I specialize in ...

Qualitative insight

Quantitative data

Behavioral "nudging"

Product thinking


🛠 I also make stuff ...

This podcast with Kenji is my new hobby.

Check it out to learn about my thoughts on UX, product, and strategy!